Ana Paula Petter
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Toledo, Brazil · Open to projects

Ana
Paula
Petter

GTM Engineer & Revenue Ops specialist. Building systems that make sales teams move faster — with Zoho, Claude Code, and a real understanding of how business works.

GTM Engineering Zoho Ecosystem Revenue Operations Claude Code CRM Architecture AI Automation API Integrations SaaS Analytics GTM Engineering Zoho Ecosystem Revenue Operations Claude Code CRM Architecture AI Automation API Integrations SaaS Analytics
About

Not your
average dev.

"I love tech but I'm not the type that sits quietly in a dark room — I like people, I like business, I like making a difference."

Working since I was 16, I've moved through accounting offices, tech consultancies, startups and corporate jobs — always using technology as a tool to make things work better for real people.

I have a degree in Software Engineering and an MBA in Product Management, but I've never played any of these roles specifically. I use that knowledge with curiosity to solve real problems.

Right now I'm deep into GTM Engineering and AI — using Claude Code to build automations that save time and generate revenue. Practical stuff that actually ships.

8+
Years working
C2
English — 94/100
3+
Industries served
🌍
International clients
What I Do

Where I create value.

01
GTM Engineering

Building the systems that turn strategy into pipeline. CRM architecture, automation flows, data enrichment, and the connective tissue between your tools.

02
Revenue Operations

Making sure sales, marketing, and CS run from the same playbook. Process design, reporting infrastructure, and RevOps systems that scale with the team.

03
Zoho Ecosystem

Deep expertise across the full Zoho suite — CRM, Desk, Analytics, and custom Deluge development. National and international consulting.

04
AI Automation

Using Claude Code and AI to automate the repetitive, surface the important, and build tools that didn't exist before. Practical stuff that saves real hours.

05
API Integrations

Connecting your stack so data flows exactly where it needs to go. Zoho + third-party integrations, webhooks, and custom Deluge functions.

06
Product Thinking

An MBA in PM means I ask "why are we building this?" before a single line of code. Better questions lead to better systems — always.

My Stack
Zoho CRM
Zoho Analytics
Zoho Desk
Claude Code
AI Automation
Zoho Deluge
REST APIs
GTM Engineering
Revenue Ops
SaaS Analytics
Product Management
Software Engineering
Low-Code / No-Code
Career

Where I've been.

Clear Summit Group
Dec 2024 – Present · Canada
Freelance
Mar 2024 – Present
Stocci
Apr 2023 – Dec 2024
CRM7 | Zoho Partner Brasil
Jan 2022 – Mar 2023
Vargas Contabilidade
Jan 2018 – Jan 2022
Zoho Business Analyst
Clear Summit Group — Canada

Working with an international team on Zoho implementations and business analysis. Bringing precision and a global perspective to revenue operations for North American clients.

CurrentZohoBusiness AnalysisInternational
Zoho Consultant & Developer
Freelance — National & International

Custom Zoho Deluge development, configuration and full implementation of the Zoho Suite. Running alongside full-time work — because the demand is there and so is the drive.

CurrentDelugeZoho SuiteConsulting
Revenue Operations Analyst
Stocci — Tech / SaaS

Fully immersed in the SaaS revenue engine — Zoho CRM, Analytics, custom Deluge functions, and API integrations. Built the reporting infrastructure the sales team relied on daily.

RevOpsZoho CRMAnalyticsSaaS
Zoho Consultant → Software Deployer
CRM7 | Zoho Partner Brasil

Started deploying, grew into consulting. Implemented Zoho CRM, HelpDesk, and Analytics across manufacturing, healthcare, and consulting companies. Learned what great (and bad) CRM looks like up close.

CRM ImplementationHealthcareManufacturingConsulting
Office Manager Assistant
Vargas Contabilidade

Four years in accounting gave me something most tech people lack: a real understanding of how businesses run at the operational level. This is where the business instinct was built.

AccountingOperationsAdministration
Contact

Let's
build something.

GTM systems · Zoho implementations · AI automation
Open to the right projects.

LinkedIn → Send an email